The Big Picture

During the 2010 May Bike Month, the 40 foot BioDiesel bus we recently acquired will take the thought provoking Busycle to cities throughout the SF Bay Area to help them celebrate the bicycle way of life. During this pre- TransCon tour, “Awake Again” Author and National Bicycle Greenway director, Martin Krieg, will begin signing Print on Demand copies of his new on line book, “How America Can Bike and Grow Rich, The National Bicycle Greenway Manifesto” (HBGR). Excerpts from HBGR, including the city histories and Biking Report Cards the NBG has drawn up for each Mayors' Ride city can be found now at the NBG Biking Cities page. Once you get there, you will discover that many of the Virtual Tours you see there link to our all new

We will also be using our trip across America to call attention to this cutting edge cartography tool that anyone can use NOW to plan or chart their rides. Krieg will be using using his booksignings, dialogue with reporters and the people he and his small team meet along the way to explain not only HBGR, his Vision Statement for an interconnected two-wheel America, but also these route registering tools. As he does so, he will be seeking to attract investment in the second phase of them where they will perform like a game to turn the computer into a virtual playground for cyclists when they are away from the road. With the games that have been engineered into them, they will build community as the industry needed to build and maintain them also bring jobs back to America

Armed with all these tools, on Monday, June 7th, Krieg will point the handlebars of his 19th Century HiWheel bicycle east as he then begins shepherding the Boston based Busycle back to Beantown. This year’s 8th Annual National Mayors' Ride will visit the 22 different NBG Day cities that are part of the San Francisco to Boston Greenway connection that we long have foreseen.

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A Closer Look:
When Krieg and his team land at each new Mayors' Ride City Hall for NBG Day, and complete the brief proclamation ceremonies that result, the Busycle will then be made available to the public for short demonstration rides. This, of course, after the Mayor and his or her staff as well as the press have had their opportunity to enjoy the short Busycle ride especially scheduled for them. While several nights a week during the tour, evenings will find our machine available to the public for rides for an hour before Krieg speaks at the bike shops, book stores or meeting halls, etc. that host his book signing events.

To make sure these events are well attended, the tour’s on board press agent will have used the bus’s sophisticated phone, fax, and computer lines to build interest from the local media and bike and environmental organizations. To keep the Nation’s news agencies curious, especially when Krieg is busy pedaling his slow moving antique bicycle between NBG Day cities, the group’s traveling publicist will make use of a plethora of exciting and fresh material.

Besides the tour’s press kit (including 5x7 glossies of the team with the buses), our news fabricator will also have audio and visual material he or she will be disseminating. There will be the podcast interviews Krieg will have conducted with Mayors, city officials and those interesting locals he will have exchanged with along the way. These will embellished for the internet by the NBG home office.

Krieg will be augmenting the blog that he will update nightly with a treasure trove of images. These will also be used by our publicist for promotional material in news releases and the like. Besides his exchanges with city officials, Martin will also be raising the volume of our message with the short podcast interviews that he will be doing with them and also the interesting locals of the lands through which he moves. Because we look forward to having a satellite dish on the tow vehicle, there will be daily updates to the online photo gallery/slide show so that news about the tour occurs in near real time. The many local SF Bay Area and national newspapers that carry some of this electricity will cross pollinate with all the excitement our Twitter and Facebook feeds will also be generating.

All of the ingredients are in place to insure that this will be a well oiled machine. NBG Director, Martin Krieg, knows what it's like out there. By recently riding a thousand miles from San Francisco to Salt Lake City, he learned a lot about why he genuinely needs what he needs. He also knows what his body, bicycle and technology can and cannot do. Here in 2009, he delivered on his promise to meet Mayors, create real time photo galleries and conduct podcast interviews with interesting people. All this as he also became the first man to pedal a HiWheel over the Sierras, in and out of Lake Tahoe, across the most mountainous state in the Union, Nevada, and as a self contained unit across the Salt Lake basin, all on a backwards facing HiWheel, the Eagle.

In addition, Krieg has already pedaled across the nation twice. The 1986 ride he did for the National Head Head Injury Foundation reached 40 million people for the cause of head Injury in and amongst his public speaking and TV and radio appearances. For seven years, until 1994, his company Cycle America, published many tens of thousands of bicycle guides of which the theme was the National Bicycle Greenway (NBG) and long distance bike touring.

The nonprofit organization that became official in 1989, the National Bicycle Greenway, has, since that time, launched and celebrated, many with festivals, seven coast to coast bike cros..sings. The NBG has also produced six successful coast to coast Mayors' Ride campaigns and not only has Krieg written the book “How to Bike America”, but he has also personally inspired, coached and consulted on over a dozen other successful transcontinental bikes rides.