{"id":16330,"date":"2021-11-18T06:12:29","date_gmt":"2021-11-18T14:12:29","guid":{"rendered":"http:\/\/bikeroute.com\/NationalBicycleGreenwayNews\/?p=16330"},"modified":"2023-10-18T19:58:35","modified_gmt":"2023-10-19T02:58:35","slug":"krieg-writing-national-bicycle-greenway-business-plan-not-a-book","status":"publish","type":"post","link":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2021\/11\/18\/krieg-writing-national-bicycle-greenway-business-plan-not-a-book\/","title":{"rendered":"Krieg Writing National Bicycle Greenway Business Plan (not a Book)"},"content":{"rendered":"<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"16331\" data-permalink=\"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2021\/11\/18\/krieg-writing-national-bicycle-greenway-business-plan-not-a-book\/book-cover-not\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-content\/uploads\/2021\/11\/Book-Cover-NOT.jpeg?fit=462%2C323&amp;ssl=1\" data-orig-size=\"462,323\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1636624181&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"Book Cover NOT\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-content\/uploads\/2021\/11\/Book-Cover-NOT.jpeg?fit=462%2C323&amp;ssl=1\" class=\"size-full wp-image-16331 aligncenter\" src=\"https:\/\/i0.wp.com\/bikeroute.com\/NationalBicycleGreenwayNews\/wp-content\/uploads\/2021\/11\/Book-Cover-NOT.jpeg?resize=462%2C323\" alt=\"\" width=\"462\" height=\"323\" \/><\/p>\n<p><span style=\"font-size: 14pt;\"><b>I <\/b><\/span><span style=\"font-size: 14pt;\">am NOT writing a book. As a hunkered in to the P&amp;L spreadsheet for one of the cost centers I am describing, I was hit with a game changing awareness. In telling my story with numbers for what I thought was the &#8220;How to Build the NBG&#8221; book, it struck me that I am really writing a business plan. Again!<\/span><\/p>\n<p><span style=\"font-size: 14pt;\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"16339\" data-permalink=\"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2021\/11\/18\/krieg-writing-national-bicycle-greenway-business-plan-not-a-book\/winec1-copy\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-content\/uploads\/2021\/11\/WINEC1-copy.jpg?fit=144%2C299&amp;ssl=1\" data-orig-size=\"144,299\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"WINEC1 copy\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-content\/uploads\/2021\/11\/WINEC1-copy.jpg?fit=144%2C299&amp;ssl=1\" class=\"size-full wp-image-16339 alignleft\" src=\"https:\/\/i0.wp.com\/bikeroute.com\/NationalBicycleGreenwayNews\/wp-content\/uploads\/2021\/11\/WINEC1-copy.jpg?resize=144%2C299\" alt=\"\" width=\"144\" height=\"299\" \/><\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-size: 14pt;\">In the early 90&#8217;s, in Santa Cruz, CA, I wrote a 100+ page business plan to expand my successful <strong><a href=\"http:\/\/www.bikeroute.com\/CyAmHome.php\">Cycle America Regional Directories<\/a><\/strong> publication (60K books in five different parts of California, 8 pages full-color fold-out maps). It was so good that the Small Business Development people held it up as an example for how to write such a document. As soon as I began to shop it around, however, the World Wide Web changed everything. When I saw there was a way to not have to flood the nation with the paper of books to get my vision out there, I changed direction.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">We shifted our focus to the Internet and with Bikeroute.com became one of the first bicycle websites online. And one of the first thousand in all the world.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Nor will anything be lost as I shift my focus to investors and not the general public. All the work I have done selling Indianapolis and justifying it as the Bike Capital of America will serve as support documents. They will back up the requests for financial commitments (the NBG Headquarters, NBG Hub, NBG Signage, etc) that will need to be made here in the Crossroads of America as we keep showing the rest of this Nation what is possible .<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">So exciting!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I am NOT writing a book. As a hunkered in to the P&amp;L spreadsheet for one of the cost centers&#8230; <a href=\"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2021\/11\/18\/krieg-writing-national-bicycle-greenway-business-plan-not-a-book\/\">read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[146,148],"tags":[],"class_list":["post-16330","post","type-post","status-publish","format-standard","hentry","category-book-how-nbg","category-business-plan"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3VuuR-4fo","jetpack-related-posts":[{"id":9096,"url":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2015\/02\/09\/martin-krieg-to-return-to-public-speaking-career-with-new-book\/","url_meta":{"origin":16330,"position":0},"title":"Martin Krieg to Return to Public Speaking Career with New Book","author":"awakeagainmartin@gmail.com","date":"February 9, 2015","format":false,"excerpt":"Starting next Fall, now that we have a coast-to-coast route, I plan to return to the\u00a0writing and public speaking career that I began when \"Awake Again\"\u00a0first came out in 1994. In such a way I can promote the greenway we would like to see our network of roads and paths\u00a0become.\u2026","rel":"","context":"In &quot;NBG Newsletter&quot;","block_context":{"text":"NBG Newsletter","link":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/category\/nbg-newsletter\/"},"img":{"alt_text":"NBGLogo375","src":"https:\/\/i0.wp.com\/bikeroute.com\/NationalBicycleGreenwayNews\/wp-content\/uploads\/2015\/02\/NBGLogo3751.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":17008,"url":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2023\/01\/26\/nbg-how-we-will-make-it-real-description\/","url_meta":{"origin":16330,"position":1},"title":"\u201cNBG &#8211; How We Will Make It Real Description","author":"awakeagainmartin@gmail.com","date":"January 26, 2023","format":false,"excerpt":"\u00a0 \u00a0 \u201cNBG - Making it Real\u201d, begins with an overview of our bike route across America. It goes on to explain the importance of the Anchor Cities that hold this coast-to-coast connection together. You will learn the many reasons why Anchor Cities are needed to make the NBG possible.\u2026","rel":"","context":"In &quot;NBG Blueprint&quot;","block_context":{"text":"NBG Blueprint","link":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/category\/nbg-blueprint\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/bikeroute.com\/NationalBicycleGreenwayNews\/wp-content\/uploads\/2023\/01\/Cover-NBG-how-make-it-real.jpeg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":16759,"url":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2022\/08\/12\/nbg-general-plan-draft\/","url_meta":{"origin":16330,"position":2},"title":"NBG General Plan (draft)","author":"awakeagainmartin@gmail.com","date":"August 12, 2022","format":false,"excerpt":"2022 Promote\/Flesh out Indianapolis 2022-2023\u00a0 - Flesh\u00a0 out NBG Anchor Cities on SF to DC route - Edit\/publish NBG blueprint\/General plan* - Recruit Vols\u00a0 build anchor city POI database** - Get all Anchor City Biking report cards current *** - Hire Grant Writer \u00a02024 - Contract with consultants to monetize\u2026","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/bikeroute.com\/NationalBicycleGreenwayNews\/wp-content\/uploads\/2022\/08\/Screen-Shot-2022-08-12-at-10.43.16-PM.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":15964,"url":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2021\/04\/08\/mile-markers-how-they-will-build-the-national-bicycle-greenway\/","url_meta":{"origin":16330,"position":3},"title":"Mile Markers  How They Will Build the National Bicycle Greenway","author":"awakeagainmartin@gmail.com","date":"April 8, 2021","format":false,"excerpt":"Mile Markers How They Will Build the National Bicycle Greenway Instead of pushing to get our route marked, we have decided it is best for me to turn the business plan I was writing into a book about the National Bicycle Greenway I foresee. Since Google has figured out a\u2026","rel":"","context":"In &quot;Mile Markers&quot;","block_context":{"text":"Mile Markers","link":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/category\/mile-markers\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-content\/uploads\/2020\/12\/131297893_10218384022008738_1244063160554591552_n.jpg?resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-content\/uploads\/2020\/12\/131297893_10218384022008738_1244063160554591552_n.jpg?resize=350%2C200 1x, https:\/\/i0.wp.com\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-content\/uploads\/2020\/12\/131297893_10218384022008738_1244063160554591552_n.jpg?resize=525%2C300 1.5x"},"classes":[]},{"id":15637,"url":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2020\/12\/14\/getting-the-nbg-route-signed\/","url_meta":{"origin":16330,"position":4},"title":"Getting the NBG Route Signed","author":"awakeagainmartin@gmail.com","date":"December 14, 2020","format":false,"excerpt":"This is how the Lincoln Highway, the first coast-to-coast car road, that originated in Indianapolis, marked their route. In plotting the methodology for getting markers on the ground for our National Bicycle Greenway that is on line at bikeroute.com, this one of the details we are\u00a0 working five days a\u2026","rel":"","context":"In &quot;Lincoln Hwy&quot;","block_context":{"text":"Lincoln Hwy","link":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/category\/lincoln-hwy\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/bikeroute.com\/NationalBicycleGreenwayNews\/wp-content\/uploads\/2020\/12\/131297893_10218384022008738_1244063160554591552_n.jpg?resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/bikeroute.com\/NationalBicycleGreenwayNews\/wp-content\/uploads\/2020\/12\/131297893_10218384022008738_1244063160554591552_n.jpg?resize=350%2C200 1x, https:\/\/i0.wp.com\/bikeroute.com\/NationalBicycleGreenwayNews\/wp-content\/uploads\/2020\/12\/131297893_10218384022008738_1244063160554591552_n.jpg?resize=525%2C300 1.5x"},"classes":[]},{"id":10280,"url":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2015\/12\/14\/surprise-donation-to-book-that-will-fuel-nbg-spring-tour\/","url_meta":{"origin":16330,"position":5},"title":"Surprise Donation to Book that will Fuel NBG Spring Tour","author":"awakeagainmartin@gmail.com","date":"December 14, 2015","format":false,"excerpt":"John Dohner, an amazing man, who saw me hooked up to a catheter so I wouldn't keep gushing blood internally after taking a knee in my kidney during a football pile-up, just donated $250 to the book that will underwrite our\u00a0NBG Spring Tour. \u00a0 Wow!\u00a0 What a surprise!\u00a0 In case\u2026","rel":"","context":"In &quot;How Love ReAwaken&quot;","block_context":{"text":"How Love ReAwaken","link":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/category\/how-love-reawaken\/"},"img":{"alt_text":"Inline image 2","src":"https:\/\/mail.google.com\/mail\/u\/0\/?ui=2&ik=22ede273a4&view=fimg&th=151a1e3c2f6395c8&attid=0.1&disp=emb&realattid=ii_151a1e3c2f6395c8&attbid=ANGjdJ9-ldwXRfD14WhE9FFr3l7rHPeEdTp3Fk-GtWXwGtn1iARbeO0DUximRm9SlozY_dX5oLaL2F-rMSqidu-VehXEkwyxih4xhpk90oOW8HcwPuU_TGgJehNFIU0&sz=s0-l75&ats=1450120037054&rm=151a1e3c2f6395c8&zw","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/posts\/16330","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/comments?post=16330"}],"version-history":[{"count":5,"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/posts\/16330\/revisions"}],"predecessor-version":[{"id":16341,"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/posts\/16330\/revisions\/16341"}],"wp:attachment":[{"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/media?parent=16330"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/categories?post=16330"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/tags?post=16330"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}