{"id":5638,"date":"2012-10-21T15:31:00","date_gmt":"2012-10-21T15:31:00","guid":{"rendered":"http:\/\/bikeroute.com\/NationalBicycleGreenwayNews\/2012\/10\/21\/giro-maker-of-15k-lance-helmet-quietly-drops-him\/"},"modified":"2023-10-18T20:07:22","modified_gmt":"2023-10-19T03:07:22","slug":"giro-maker-of-15k-lance-helmet-quietly-drops-him","status":"publish","type":"post","link":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2012\/10\/21\/giro-maker-of-15k-lance-helmet-quietly-drops-him\/","title":{"rendered":"Giro, Maker of $15K Lance Helmet, Quietly Drops Him"},"content":{"rendered":"<div><a href=\"https:\/\/i0.wp.com\/3.bp.blogspot.com\/-3aqf2fiatm4\/UIQQ5UIzCWI\/AAAAAAAAAjE\/_pEr9qawyHE\/s1600\/armstronghelmet-2_660px.jpg\" imageanchor=\"1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" border=\"0\" height=\"240\" src=\"https:\/\/i0.wp.com\/3.bp.blogspot.com\/-3aqf2fiatm4\/UIQQ5UIzCWI\/AAAAAAAAAjE\/_pEr9qawyHE\/s320\/armstronghelmet-2_660px.jpg?resize=320%2C240\" width=\"320\"><\/a><\/div>\n<div>Little have I seen this reported anywhere with the exception of<a href=\"http:\/\/www.antimusic.com\/news\/12\/October\/18Lance_Armstrong_Dropped_by_Helmet_Company.shtml\"> this news clipping<\/a>, but Santa Cruz, CA based Giro Helmets, is fading away from one Lance Armstrong. The very company that made helmets cool back in the late 80&#8217;s by patterning them after racers, went so far as to create a helmet just for their hero, so he could shave a few seconds off his Time Trial in the 2010 Tour de France. Well, now that he&#8217;s gone and all their racers look like drug cheats, little is heard from a company that relies a lot on promoting the athletes of a sport that is much tarnished at present.\u00a0<\/div>\n<div><\/div>\n<div>One has to wonder if the Skid Lid or the Bell Bucket helmet designs are set to make a comeback&#8230;<\/div>\n<div><\/div>\n<div><a href=\"http:\/\/www.wired.com\/playbook\/2010\/07\/armstrong-helmet-exclusive\/\">Here is an article<\/a> about how they made a helmet just for Lance.<\/div>\n<div><\/div>\n<div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Little have I seen this reported anywhere with the exception of this news clipping, but Santa Cruz, CA based Giro&#8230; <a href=\"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2012\/10\/21\/giro-maker-of-15k-lance-helmet-quietly-drops-him\/\">read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[28,1,73],"tags":[],"class_list":["post-5638","post","type-post","status-publish","format-standard","hentry","category-humor","category-uncategorized","category-uncategorized-2"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3VuuR-1sW","jetpack-related-posts":[{"id":5647,"url":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2012\/09\/30\/ny-times-report-lose-the-helmet-increase-city-cycling\/","url_meta":{"origin":5638,"position":0},"title":"NY Times Report: Lose the Helmet &#8211; Increase City Cycling","author":"awakeagainmartin@gmail.com","date":"September 30, 2012","format":false,"excerpt":"\u00a09-30-12[..]But many European health experts have taken a very different view: Yes, there are studies that show that if you fall off a bicycle at a certain speed and hit your head, a helmet can reduce your risk of serious head injury. But such falls off bikes are rare \u2014\u2026","rel":"","context":"In &quot;humor&quot;","block_context":{"text":"humor","link":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/category\/humor\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/2.bp.blogspot.com\/-4mUs4XB6BFU\/UGhFBX-iT8I\/AAAAAAAAAdw\/RNBhUzk4B7w\/s320\/Picture%2B8.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5659,"url":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2012\/09\/03\/americas-real-1-cyclist-greg-lemond-leads-hiwheel-race\/","url_meta":{"origin":5638,"position":1},"title":"America&#8217;s Real #1 Cyclist, Greg Lemond, Leads HiWheel Race","author":"awakeagainmartin@gmail.com","date":"September 3, 2012","format":false,"excerpt":"Just got word that Greg Lemond, at left above, kicked off the Frederick Clustered Spires High Wheel Race. Held in Frederick, Ohio, Greg started the 25 Penny Farthing racers from all over the world off by riding the first lap in fun fashion, per the below photo:A three-time Tour de\u2026","rel":"","context":"In &quot;humor&quot;","block_context":{"text":"humor","link":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/category\/humor\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/wisestamp.appspot.com\/pixel.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":5694,"url":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2013\/06\/11\/bias-against-recumbents-and-the-lance-myth\/","url_meta":{"origin":5638,"position":2},"title":"Bias Against Recumbents and the Lance Myth","author":"awakeagainmartin@gmail.com","date":"June 11, 2013","format":false,"excerpt":"And then there are the people who ride recumbent bicycles, a marginalized population of cyclists indeed. They are seen by many of the mostly younger cyclists who ride traditional upright bikes, as being less capable. They dismiss the recumbent rider as being a man or woman who is limited by\u2026","rel":"","context":"In &quot;Recumbent&quot;","block_context":{"text":"Recumbent","link":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/category\/recumbent\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":14950,"url":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2019\/09\/06\/evelyn-hamilton-on-1940s-velocar-called-a-velostable\/","url_meta":{"origin":5638,"position":3},"title":"Evelyn Hamilton\u00a0on 1940&#8217;s Velocar  called a &#8220;Velostable&#8221;","author":"awakeagainmartin@gmail.com","date":"September 6, 2019","format":false,"excerpt":"Very little has been said of the historic female recumbent racers. Female cycling racers were downplayed in general in the early 1900s. Evelyn Hamilton was a 1930s British cycle racing star, who was known for racing upright bikes. However this is picture of Evelyn Hamilton in the 1940s on a\u2026","rel":"","context":"In &quot;Recumbent&quot;","block_context":{"text":"Recumbent","link":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/category\/recumbent\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/bikeroute.com\/NationalBicycleGreenwayNews\/wp-content\/uploads\/2019\/09\/69862561_736698803472076_2155560553043460096_n.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5635,"url":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2012\/10\/31\/as-some-cyclists-age-they-forget-to-wear-their-helmet\/","url_meta":{"origin":5638,"position":4},"title":"As Some Cyclists Age, They Forget to Wear Their Helmet&#8230;.","author":"awakeagainmartin@gmail.com","date":"October 31, 2012","format":false,"excerpt":"","rel":"","context":"In &quot;NBGGrabBag&quot;","block_context":{"text":"NBGGrabBag","link":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/category\/nbggrabbag\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/2.bp.blogspot.com\/--nZraGWt6Fo\/UJEqp7_DgJI\/AAAAAAAAAmA\/GiMOQIyFbOU\/s320\/image001.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":900,"url":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/2011\/06\/13\/more-speed-why-lightning-bikes-supports-our-ride-and-nbg\/","url_meta":{"origin":5638,"position":5},"title":"MORE SPEED &#8211; WHY LIGHTNING BIKES SUPPORTS OUR RIDE AND NBG!!","author":"awakeagainmartin@gmail.com","date":"June 13, 2011","format":"audio","excerpt":"We visited with\u00a0Tim Brummer, the former aerospace engineer who builds bikes so fast that even a middle of the pack roadie can blow the doors off Lance Armstrong on one. In his quest to go even faster,\u00a0 you will hear why his company,\u00a0Lightning Bikes,\u00a0 supports the National Bicycle Greenway\u00a0 and\u2026","rel":"","context":"In &quot;Mayors' Ride&quot;","block_context":{"text":"Mayors' Ride","link":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/category\/mayors-ride\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/posts\/5638","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/comments?post=5638"}],"version-history":[{"count":1,"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/posts\/5638\/revisions"}],"predecessor-version":[{"id":5858,"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/posts\/5638\/revisions\/5858"}],"wp:attachment":[{"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/media?parent=5638"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/categories?post=5638"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bikeroute.com\/NationalBicycleGreenwayNews\/wp-json\/wp\/v2\/tags?post=5638"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}